Website lead capture with Apollo.io enrichment, HubSpot storage & Gmail notifications

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Important notice

This workflow is provided as-is. Please review and test before using in production.

1. Workflow Overview

What problem does this workflow solve? Capture leads from your website, enrich them via Apollo, store them in HubSpot, send a personalized thank you email, and notify your team—all automatically. W...

Best for

Lead Generation automation workflows
intermediate n8n builders looking for reusable templates

Tools used

n8n-nodes-base.webhook, n8n-nodes-base.gmail, n8n-nodes-base.hubspot, n8n-nodes-base.httprequest

Source and attribution

This workflow is cataloged by N8N Workflows and links back to its original n8n.io source page by InfyOm Technologies.

Original n8n.io source

1.1 Workflow description

Title: Website lead capture with Apollo.io enrichment, HubSpot storage & Gmail notifications
Workflow name: Website lead capture with Apollo.io enrichment, HubSpot storage & Gmail notifications

What problem does this workflow solve?

Capture leads from your website, enrich them via Apollo, store them in HubSpot, send a personalized thank-you email, and notify your team—all automatically.

What does this workflow do?

Capture leads from website forms automatically.
Send a personalized thank-you email to each new lead.
Enrich lead data using Apollo for deeper insights.
Create or update a contact/lead in HubSpot CRM.
Notify the internal team via email about the new lead.

Setup

Gmail Setup

Create Gmail Credentials by creating a project in Google Cloud Console.

Hubspot Setup

Create Hubspot Credentials with App Token.

How it Works:

This workflow automates your lead capture, enrichment, and follow-up process to ensure no opportunity is missed. Here's how it works:

1. Website Form Submission

A visitor submits a lead form on your website. Lead details like name, email, company, and message are captured instantly.

2. Personalized Thank-You Email

A customized thank-you email is automatically sent to the lead, building trust and confirming receipt of their inquiry.

3. Apollo Lead Enrichment

The captured data is enriched using Apollo to fetch additional information like job title, LinkedIn profile, and other details. This helps you better understand and qualify your leads.

4. Create Lead in HubSpot

The enriched lead information is pushed into HubSpot as a new contact or lead. Duplicate checks ensure that there are no repeat entries.

5. Internal Notification

An email notification with enriched lead details is sent to your team. Your team can follow up immediately with a complete profile.

Who can use it?

This workflow can be used by any website owner with a "Get In Touch" or "Contact Us" button.

1.2 Logical Blocks

This catalog entry is organized from the workflow JSON. The node-level section below shows the executable blocks available for review before importing the template.

2. Block-by-Block Analysis

Block 1 - Webhook - Collect Lead

Type / Role: n8n-nodes-base.webhook - webhook
Config choices: Version 1

Block 2 - Gmail - Send Thank You

Type / Role: n8n-nodes-base.gmail - gmail
Config choices: Version 2.1

Block 3 - HubSpot - Create Contact

Type / Role: n8n-nodes-base.hubspot - hubspot
Config choices: Version 2

Block 4 - Gmail - Notify Team

Type / Role: n8n-nodes-base.gmail - gmail
Config choices: Version 2.1

Block 5 - Enrich Data from Apollo

Type / Role: n8n-nodes-base.httpRequest - httpRequest
Config choices: Version 4.2

3. Summary Table

Workflow	Website lead capture with Apollo.io enrichment, HubSpot storage & Gmail notifications
Complexity	intermediate
Nodes	5
Categories	Lead Generation
Author	InfyOm Technologies
Published	03 Jun 2025

4. Reproducing the Workflow from Scratch

1. Download the workflow JSON

Use the JSON export at /data/workflows/4618/4618.json as the source template for this automation.
2. Import the template into n8n

Open n8n, import the downloaded JSON, and review each node before activating the workflow.
3. Configure credentials and variables

Replace placeholder credentials, API keys, webhook URLs, account IDs, and environment-specific values with your own settings.
4. Test with sample data

Run the workflow manually or in a staging workspace, inspect node output, and confirm downstream systems receive the expected data.
5. Activate and monitor

Enable the workflow only after testing, then monitor executions, errors, and rate limits during the first production runs.

5. General Notes & Resources

Review imported nodes carefully before activation. This catalog entry is intended to help you inspect the workflow structure, understand required services, and find related templates faster.

Node names, credentials, schedules, webhook paths, and external service limits may need adjustment for your workspace.

Download workflow JSON Original n8n.io source Lead Generation workflows

Frequently asked questions

What does Website lead capture with Apollo.io enrichment, HubSpot storage & Gmail notifications do?

What do I need before importing this workflow?

Review the workflow JSON, configure any required credentials in n8n, and test the automation in a safe workspace before using it in production.

Can I customize this workflow?

Yes. Use the block-by-block analysis and the downloadable JSON to inspect each node, then adjust credentials, prompts, schedules, filters, or destinations for your Lead Generation use case.

InfyOm Technologies

24 workflows

Nodes

n8n-nodes-base.webhook n8n-nodes-base.gmail n8n-nodes-base.hubspot n8n-nodes-base.httprequest

Complexity

intermediate

Published 03 Jun 2025

Likes 0

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Install path: /data/workflows/4618/4618.json

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Website lead capture with Apollo.io enrichment, HubSpot storage & Gmail notifications

Workflow preview

Important notice

1. Workflow Overview

Best for

Tools used

Source and attribution

1.1 Workflow description

What problem does this workflow solve?

What does this workflow do?

Setup

Gmail Setup

Hubspot Setup

How it Works:

1. Website Form Submission

2. Personalized Thank-You Email

3. Apollo Lead Enrichment

4. Create Lead in HubSpot

5. Internal Notification

Who can use it?

1.2 Logical Blocks

2. Block-by-Block Analysis

Block 1 - Webhook - Collect Lead

Block 2 - Gmail - Send Thank You

Block 3 - HubSpot - Create Contact

Block 4 - Gmail - Notify Team

Block 5 - Enrich Data from Apollo

3. Summary Table

4. Reproducing the Workflow from Scratch

1. Download the workflow JSON

2. Import the template into n8n

3. Configure credentials and variables

4. Test with sample data

5. Activate and monitor

5. General Notes & Resources

Frequently asked questions