Scrape business leads from Google Maps and extract decision-maker info with Olostep

Olostep Google Maps Lead Generation Automation

This n8n template automates lead generation by scraping Google Maps using the Olostep API.
It extracts business names, locations, websites, phone numbers, and decision-maker names (CEO, Founder, etc.) directly from the business website — and saves everything into a Google Sheet.

Who’s it for

• Marketers and agencies doing local business outreach.
• SaaS founders looking for prospects.
• Freelancers and growth hackers scraping Google Maps leads.
• Anyone who wants automated business research without manual data entry.

How it works / What it does

1. Form Trigger:

   • User submits a form with: City + Business Type (e.g., "Dentist in Miami").

2. Google Maps Scraping:

   • The workflow sends the query to the Olostep scraping API.
   • Extracts:
     • Business name
     • Location
     • Website
     • Phone number

3. Clean the Data:

   • Parsed JSON is split into items.
   • A Remove Duplicates node ensures only unique leads continue.

4. Loop Through Each Business:

   • For every business, the workflow triggers a second Olostep scrape — this time on the business’s website.
   • It extracts:
     • First name of decision-maker
     • Last name of decision-maker
     • (Optional) general contact email found on the website

5. Store the Lead:

   • The final combined lead is appended to a Google Sheet with these fields:
     • Business Name
     • Location
     • Website
     • Phone Number
     • Decision-Maker Name
     • Contact Email (if found)

6. Loop & Wait:

   • A wait step ensures you stay within rate limits while scraping multiple websites.

This produces a clean, enriched list of leads ready for outreach or CRM import.

How to set up

1. Import the template into your n8n workspace.
2. Add your Olostep API key.
3. Connect Google Sheets for output storage.
4. Publish your form to collect search requests.
5. Run the workflow — leads will appear automatically in your sheet.

Requirements

• Olostep API key.
• Google Sheets account.
• n8n account or self-hosted instance.

How to customize the workflow

• Add CRM destinations (HubSpot, Airtable, Notion).
• Expand LLM-extraction to capture: social links, descriptions, ratings, etc.
• Add validation rules before saving a lead.
• Enable notification steps (Telegram, Slack) when batches finish.
• Add additional enrichment steps (e.g., scrape About pages, contact pages, multiple URLs).

👉 This workflow gives you a complete lead generation system from Google Maps + business website analysis — with no manual scraping needed.