Scrape competitor reviews & generate ad creatives with Bright Data & OpenAI

Scrape Competitor Reviews & Generate Ad Creatives with Bright data and OpenAI

How the Flow Runs

1. Fill the Form

   • Enter the Amazon product URL to analyze competitor reviews.

2. Trigger Bright Data Scraper

   • Bright Data scrapes Amazon reviews based on the provided URL.

3. Wait for Snapshot Completion

   • Periodically checks Bright Data until the scraping is complete.

4. Retrieve JSON Data

   • Collects the scraped review data in JSON format.

5. Save Reviews to Google Sheets

   • Automatically appends the scraped reviews to your Google Sheets.

6. Aggregate Reviews

   • Consolidates all reviews into a single summary for simpler analysis.

7. Analyze Reviews with OpenAI LLM

   • Sends the aggregated reviews to OpenAI (GPT-4o mini) to summarize competitors’ main weaknesses clearly.

8. Generate Creative Ad Image

   • OpenAI generates a visually appealing 1080x1080 ad image addressing these identified pain points.

9. Send Ad Creative via Gmail

   • Automatically emails the creative and review summary to your media buying team for immediate use in Meta ads.

What You Need

• Google Sheets: Template
• Bright Data: Dataset and API key: www.brightdata.com
• OpenAI API Key: For GPT-4o mini or your preferred LLM
• Automation Tool: Ensure it supports HTTP Requests, Wait, Conditional (If), Google Sheets integration, Form Trigger, OpenAI integration, and Gmail integration.

Form Fields to Fill

• Amazon Product URL: Enter the competitor’s product URL from Amazon.

Setup Steps

1. Copy the provided Google Sheet template.
2. Import the JSON workflow into your automation tool.
3. Update credentials for Bright Data, Google Sheets, Gmail, and OpenAI.
4. Test manually by submitting the form and verifying functionality.
5. Optional: Set a schedule for regular workflow execution.

Bright Data Trigger Example

[
  {
    "url": "https://www.amazon.com/example-product"
  }
]

Tips
Frequently update URLs to ensure fresh insights.

Allow more wait time for extensive data scrapes.

Focus on targeted products to optimize cost-efficiency.

Need Help?
Email: [email protected]

Resources:

YouTube:
https://www.youtube.com/@YaronBeen/videos

LinkedIn:
https://www.linkedin.com/in/yaronbeen/

Bright Data Documentation:
https://docs.brightdata.com/introduction