Qualify real estate leads and send instant replies with OpenAI, Gmail, and Google Sheets

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1. Workflow Overview

Quick overview This workflow captures real estate leads via a webhook, uses an OpenAI compatible Chat Completions API call to qualify and draft a reply, then sends emails through Gmail and logs the...

Best for

Lead Generation automation workflows
AI Summarization automation workflows
intermediate n8n builders looking for reusable templates

Tools used

n8n-nodes-base.stickynote, n8n-nodes-base.webhook, n8n-nodes-base.set, n8n-nodes-base.code, n8n-nodes-base.httprequest, n8n-nodes-base.gmail, n8n-nodes-base.googlesheets

Source and attribution

This workflow is cataloged by N8N Workflows and links back to its original n8n.io source page by Soumyajit.

Original n8n.io source

1.1 Workflow description

Title: Qualify real estate leads and send instant replies with OpenAI, Gmail, and Google Sheets
Workflow name: Qualify real estate leads and send instant replies with OpenAI, Gmail, and Google Sheets

Quick overview

This workflow captures real estate leads via a webhook, uses an OpenAI-compatible Chat Completions API call to qualify and draft a reply, then sends emails through Gmail and logs the lead to Google Sheets.

How it works

Receives a new lead submission via a POST webhook from a web form.
Normalizes the incoming lead fields (name, email, phone, budget, interest, timeline, message) and applies your business and agent settings.
Sends the lead details to an OpenAI-compatible Chat Completions endpoint to classify the lead as HOT/WARM/COLD and generate a subject and follow-up email body.
Parses the AI response (or falls back to defaults if parsing fails) and merges it back into the lead record.
Sends the generated reply to the lead via Gmail and emails the agent a notification that includes the AI verdict.
Appends the lead details and AI score/reason to a Google Sheets tab for CRM-style tracking.

Setup

Configure the webhook URL from “New Lead (Web Form)” in your website form/Facebook lead form so it sends a POST request to /realestate-lead.
Add Gmail credentials for both outgoing emails and confirm the workflow is allowed to send to leads and your agent address.
Add an HTTP Request credential (or set the required Authorization header) for your OpenAI-compatible API endpoint, and verify the model name in the settings.
Add Google Sheets credentials, paste your Google Sheet URL in the logging step, and ensure a tab named Leads exists with matching columns (name, email, phone, budget, interest, timeline, score, reason).
Update the Settings values (business name, agent name/email, booking link, AI URL/model) to match your environment.

1.2 Logical Blocks

This catalog entry is organized from the workflow JSON. The node-level section below shows the executable blocks available for review before importing the template.

2. Block-by-Block Analysis

Block 1 - Sticky Note

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 2 - Sticky Note1

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 3 - Sticky Note2

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 4 - Sticky Note3

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 5 - When Lead Form Submitted

Type / Role: n8n-nodes-base.webhook - webhook
Config choices: Version 2.1

Block 6 - Set Agent Details

Type / Role: n8n-nodes-base.set - set
Config choices: Version 3.4

Block 7 - Normalize Lead Data

Type / Role: n8n-nodes-base.code - code
Config choices: Version 2

Block 8 - Build AI Request Data

Type / Role: n8n-nodes-base.code - code
Config choices: Version 2

Block 9 - Post to AI Endpoint

Type / Role: n8n-nodes-base.httpRequest - httpRequest
Config choices: Version 4.2

Block 10 - Parse AI Response

Type / Role: n8n-nodes-base.code - code
Config choices: Version 2

Block 11 - Send Email to Lead

Type / Role: n8n-nodes-base.gmail - gmail
Config choices: Version 2.2

Block 12 - Notify Agent via Email

Type / Role: n8n-nodes-base.gmail - gmail
Config choices: Version 2.2

Block 13 - Log Details in CRM Sheets

Type / Role: n8n-nodes-base.googleSheets - googleSheets
Config choices: Version 4.7

3. Summary Table

Workflow	Qualify real estate leads and send instant replies with OpenAI, Gmail, and Google Sheets
Complexity	intermediate
Nodes	13
Categories	Lead Generation, AI Summarization
Author	Soumyajit
Published	03 Jun 2026

4. Reproducing the Workflow from Scratch

1. Download the workflow JSON

Use the JSON export at /data/workflows/16092/16092.json as the source template for this automation.
2. Import the template into n8n

Open n8n, import the downloaded JSON, and review each node before activating the workflow.
3. Configure credentials and variables

Replace placeholder credentials, API keys, webhook URLs, account IDs, and environment-specific values with your own settings.
4. Test with sample data

Run the workflow manually or in a staging workspace, inspect node output, and confirm downstream systems receive the expected data.
5. Activate and monitor

Enable the workflow only after testing, then monitor executions, errors, and rate limits during the first production runs.

5. General Notes & Resources

Review imported nodes carefully before activation. This catalog entry is intended to help you inspect the workflow structure, understand required services, and find related templates faster.

Node names, credentials, schedules, webhook paths, and external service limits may need adjustment for your workspace.

Download workflow JSON Original n8n.io source Lead Generation workflows AI Summarization workflows

Frequently asked questions

What does Qualify real estate leads and send instant replies with OpenAI, Gmail, and Google Sheets do?

What do I need before importing this workflow?

Review the workflow JSON, configure any required credentials in n8n, and test the automation in a safe workspace before using it in production.

Can I customize this workflow?

Yes. Use the block-by-block analysis and the downloadable JSON to inspect each node, then adjust credentials, prompts, schedules, filters, or destinations for your Lead Generation, AI Summarization use case.

Soumyajit

1 workflow

Nodes

n8n-nodes-base.stickynote n8n-nodes-base.webhook n8n-nodes-base.set n8n-nodes-base.code n8n-nodes-base.httprequest n8n-nodes-base.gmail n8n-nodes-base.googlesheets

Complexity

intermediate

Published 03 Jun 2026

Likes 0

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Install path: /data/workflows/16092/16092.json

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Qualify real estate leads and send instant replies with OpenAI, Gmail, and Google Sheets

Workflow preview

1. Workflow Overview

Best for

Tools used

Source and attribution

1.1 Workflow description

Quick overview

How it works

Setup

1.2 Logical Blocks

2. Block-by-Block Analysis

Block 1 - Sticky Note

Block 2 - Sticky Note1

Block 3 - Sticky Note2

Block 4 - Sticky Note3

Block 5 - When Lead Form Submitted

Block 6 - Set Agent Details

Block 7 - Normalize Lead Data

Block 8 - Build AI Request Data

Block 9 - Post to AI Endpoint

Block 10 - Parse AI Response

Block 11 - Send Email to Lead

Block 12 - Notify Agent via Email

Block 13 - Log Details in CRM Sheets

3. Summary Table

4. Reproducing the Workflow from Scratch

1. Download the workflow JSON

2. Import the template into n8n

3. Configure credentials and variables

4. Test with sample data

5. Activate and monitor

5. General Notes & Resources

Frequently asked questions