Prioritize Amazon competitor gaps using Bright Data and Google Sheets

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1. Workflow Overview

Amazon Competitive Gap & Assortment Intelligence Workflow Description This workflow automatically scrapes competitor product data from Amazon and identifies gaps in your assortment, pricing, and po...

Best for

Market Research automation workflows
AI Summarization automation workflows
advanced n8n builders looking for reusable templates

Tools used

n8n-nodes-base.manualtrigger, n8n-nodes-base.set, @brightdata/n8n-nodes-brightdata.brightdata, n8n-nodes-base.code, @n8n/n8n-nodes-langchain.agent, @n8n/n8n-nodes-langchain.outputparserstructured, n8n-nodes-base.if, n8n-nodes-base.googlesheets

Source and attribution

This workflow is cataloged by N8N Workflows and links back to its original n8n.io source page by Yaron Been.

Original n8n.io source

1.1 Workflow description

Title: Prioritize Amazon competitor gaps using Bright Data and Google Sheets
Workflow name: Prioritize Amazon competitor gaps using Bright Data and Google Sheets

Amazon Competitive Gap & Assortment Intelligence Workflow

Description

This workflow automatically scrapes competitor product data from Amazon and identifies gaps in your assortment, pricing, and positioning. It helps merchandising and product teams spot opportunities they are missing before competitors fill them.

Overview

This workflow uses Bright Data to scrape Amazon product pages, then normalizes the data and feeds it to AI for competitive gap analysis.

It identifies:

Missing product variants
Bundle expansion ideas
Positioning gaps
Pricing weaknesses

Each opportunity is scored and prioritized — high-impact gaps are routed to dedicated sheets, while standard opportunities are logged separately.

All results are sent to Google Sheets dashboards for structured decision-making.

Tools Used

n8n: Automation platform that orchestrates the workflow
Bright Data: Scrapes Amazon product data at scale without getting blocked
OpenRouter: AI-powered competitive clustering, gap detection, and opportunity scoring
Google Sheets: Logs missing variants, bundle opportunities, pricing gaps, and errors

How to Install

1. Import the Workflow

Download the .json file and import it into your n8n instance.

2. Configure Bright Data

Add your Bright Data API credentials to the Bright Data node.

3. Configure OpenRouter

Add your OpenRouter API key for AI competitive analysis.

4. Set Up Google Sheets

Create a spreadsheet following the "Google Sheets Setup" sticky note inside the workflow. Connect each Google Sheets node to your document.

5. Customize

Edit the configuration node to define:

Target Amazon product URL
Category scope
Competitive depth
Opportunity scoring thresholds

Use Cases

Merchandising Teams

Discover product variants competitors carry that are missing from your catalog.

Pricing Analysts

Detect pricing gaps and positioning weaknesses relative to competitors in your category.

Product Managers

Find bundle and cross-sell opportunities based on real competitive data.

Category Managers

Track assortment gaps across an entire product category to prioritize expansion.

Ecommerce Strategy

Build a data-driven competitive intelligence layer for smarter assortment and pricing decisions.

Connect with Me

Website: https://www.nofluff.online
YouTube: https://www.youtube.com/@YaronBeen/videos
LinkedIn: https://www.linkedin.com/in/yaronbeen/
Get Bright Data: https://get.brightdata.com/1tndi4600b25 (Using this link supports my free workflows with a small commission)

1.2 Logical Blocks

This catalog entry is organized from the workflow JSON. The node-level section below shows the executable blocks available for review before importing the template.

2. Block-by-Block Analysis

Block 1 - Run Competitive Analysis

Type / Role: n8n-nodes-base.manualTrigger - manualTrigger
Config choices: Version 1

Block 2 - Set Target URL

Type / Role: n8n-nodes-base.set - set
Config choices: Version 3.4

Block 3 - Scrape Product Data (Bright Data)

Type / Role: @brightdata/n8n-nodes-brightdata.brightData - brightData
Config choices: Version 1

Block 4 - Normalize & Structure Product Data

Type / Role: n8n-nodes-base.code - code
Config choices: Version 2

Block 5 - AI Competitive Gap Analyzer

Type / Role: @n8n/n8n-nodes-langchain.agent - agent
Config choices: Version 3.1

Block 6 - Validate AI Structured Output

Type / Role: @n8n/n8n-nodes-langchain.outputParserStructured - outputParserStructured
Config choices: Version 1.3

Block 7 - Score Pricing & Assortment Gap

Type / Role: n8n-nodes-base.code - code
Config choices: Version 2

Block 8 - Is High-Priority Opportunity?

Type / Role: n8n-nodes-base.if - if
Config choices: Version 2.3

Block 9 - Format High-Priority Record

Type / Role: n8n-nodes-base.set - set
Config choices: Version 3.4

Block 10 - Log Missing Variants

Type / Role: n8n-nodes-base.googleSheets - googleSheets
Config choices: Version 4.7

Block 11 - Log Bundle Opportunities

Type / Role: n8n-nodes-base.googleSheets - googleSheets
Config choices: Version 4.7

Block 12 - Log Pricing & Positioning Gaps

Type / Role: n8n-nodes-base.googleSheets - googleSheets
Config choices: Version 4.7

Block 13 - Format Standard Opportunity Record

Type / Role: n8n-nodes-base.set - set
Config choices: Version 3.4

Block 14 - Log All Standard Opportunities

Type / Role: n8n-nodes-base.googleSheets - googleSheets
Config choices: Version 4.7

Block 15 - Format Scraping Error Log

Type / Role: n8n-nodes-base.set - set
Config choices: Version 3.4

Block 16 - Log Scraping Failure

Type / Role: n8n-nodes-base.googleSheets - googleSheets
Config choices: Version 4.7

Block 17 - Sticky Note

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 18 - Sticky Note1

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 19 - Sticky Note2

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 20 - Sticky Note3

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 21 - Competitive Gap Analyzer

Type / Role: @n8n/n8n-nodes-langchain.lmChatOpenRouter - lmChatOpenRouter
Config choices: Version 1

Block 22 - Sticky Note5

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 23 - Sticky Note6

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 24 - Sticky Note4

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Showing the first 24 of 25 workflow blocks. Download the JSON for the full node graph.

3. Summary Table

Workflow	Prioritize Amazon competitor gaps using Bright Data and Google Sheets
Complexity	advanced
Nodes	25
Categories	Market Research, AI Summarization
Author	Yaron Been
Published	22 Feb 2026

4. Reproducing the Workflow from Scratch

1. Download the workflow JSON

Use the JSON export at /data/workflows/13588/13588.json as the source template for this automation.
2. Import the template into n8n

Open n8n, import the downloaded JSON, and review each node before activating the workflow.
3. Configure credentials and variables

Replace placeholder credentials, API keys, webhook URLs, account IDs, and environment-specific values with your own settings.
4. Test with sample data

Run the workflow manually or in a staging workspace, inspect node output, and confirm downstream systems receive the expected data.
5. Activate and monitor

Enable the workflow only after testing, then monitor executions, errors, and rate limits during the first production runs.

5. General Notes & Resources

Review imported nodes carefully before activation. This catalog entry is intended to help you inspect the workflow structure, understand required services, and find related templates faster.

Node names, credentials, schedules, webhook paths, and external service limits may need adjustment for your workspace.

Download workflow JSON Original n8n.io source Market Research workflows AI Summarization workflows

Frequently asked questions

What does Prioritize Amazon competitor gaps using Bright Data and Google Sheets do?

What do I need before importing this workflow?

Review the workflow JSON, configure any required credentials in n8n, and test the automation in a safe workspace before using it in production.

Can I customize this workflow?

Yes. Use the block-by-block analysis and the downloadable JSON to inspect each node, then adjust credentials, prompts, schedules, filters, or destinations for your Market Research, AI Summarization use case.

Yaron Been

180 workflows

Nodes

n8n-nodes-base.manualtrigger n8n-nodes-base.set @brightdata/n8n-nodes-brightdata.brightdata n8n-nodes-base.code @n8n/n8n-nodes-langchain.agent @n8n/n8n-nodes-langchain.outputparserstructured n8n-nodes-base.if n8n-nodes-base.googlesheets

Complexity

advanced

Published 22 Feb 2026

Likes 0

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Install path: /data/workflows/13588/13588.json

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Prioritize Amazon competitor gaps using Bright Data and Google Sheets

Workflow preview

1. Workflow Overview

Best for

Tools used

Source and attribution

1.1 Workflow description

Amazon Competitive Gap & Assortment Intelligence Workflow

Description

Overview

Tools Used

How to Install

1. Import the Workflow

2. Configure Bright Data

3. Configure OpenRouter

4. Set Up Google Sheets

5. Customize

Use Cases

Merchandising Teams

Pricing Analysts

Product Managers

Category Managers

Ecommerce Strategy

Connect with Me

Tags

1.2 Logical Blocks

2. Block-by-Block Analysis

Block 1 - Run Competitive Analysis

Block 2 - Set Target URL

Block 3 - Scrape Product Data (Bright Data)

Block 4 - Normalize & Structure Product Data

Block 5 - AI Competitive Gap Analyzer

Block 6 - Validate AI Structured Output

Block 7 - Score Pricing & Assortment Gap

Block 8 - Is High-Priority Opportunity?

Block 9 - Format High-Priority Record

Block 10 - Log Missing Variants

Block 11 - Log Bundle Opportunities

Block 12 - Log Pricing & Positioning Gaps

Block 13 - Format Standard Opportunity Record

Block 14 - Log All Standard Opportunities

Block 15 - Format Scraping Error Log

Block 16 - Log Scraping Failure

Block 17 - Sticky Note

Block 18 - Sticky Note1

Block 19 - Sticky Note2

Block 20 - Sticky Note3

Block 21 - Competitive Gap Analyzer

Block 22 - Sticky Note5

Block 23 - Sticky Note6

Block 24 - Sticky Note4

3. Summary Table

4. Reproducing the Workflow from Scratch

1. Download the workflow JSON

2. Import the template into n8n

3. Configure credentials and variables

4. Test with sample data

5. Activate and monitor

5. General Notes & Resources

Frequently asked questions