Marketing analytics reports with Google Analytics, Sheets, Slides & email alerts

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Important notice

This workflow is provided as-is. Please review and test before using in production.

1. Workflow Overview

Automate and Distribute Weekly and Monthly Marketing Analytics Reports Who's it for? This workflow is designed for marketing teams, data analysts, and business owners who need to consistently track...

Best for

Document Extraction automation workflows
advanced n8n builders looking for reusable templates

Tools used

n8n-nodes-base.scheduletrigger, n8n-nodes-base.set, n8n-nodes-base.googleanalytics, n8n-nodes-base.httprequest, n8n-nodes-base.code, n8n-nodes-base.googlesheets, n8n-nodes-base.googleslides, n8n-nodes-base.if

Source and attribution

This workflow is cataloged by N8N Workflows and links back to its original n8n.io source page by 對馬　瑠斗.

Original n8n.io source

1.1 Workflow description

Title: Marketing analytics reports with Google Analytics, Sheets, Slides & email alerts
Workflow name: Marketing analytics reports with Google Analytics, Sheets, Slides & email alerts

Automate and Distribute Weekly and Monthly Marketing Analytics Reports

Who's it for?

This workflow is designed for marketing teams, data analysts, and business owners who need to consistently track key performance indicators (KPIs). It saves hours of manual data collection and reporting, ensuring stakeholders receive timely updates automatically.

What it does

This workflow automates the entire process of creating and distributing regular analytics reports. On a recurring weekly and monthly schedule, it:

Fetches Data: Gathers the latest data from Google Analytics (users, sessions, conversions), your advertising platform (ad spend), and your CRM (new customers, revenue).
Calculates KPIs: Processes the raw data to calculate essential business metrics, including Monthly Active Users (MAU), Customer Acquisition Cost (CAC), Lifetime Value (LTV), LTV:CAC ratio, and conversion rates.
Logs Historical Data: Appends the newly calculated KPIs to a Google Sheet, creating a historical record for trend analysis.
Generates a Report: Creates a new Google Slides presentation to serve as the main report.
Distributes the Report: Emails a summary of the key metrics to a predefined list of recipients, including a link to the full Google Slides report.
Provides Error Alerts: If any step in the process fails, it sends an immediate notification to a designated Slack channel so you can address the issue quickly.

How to set up

Configure Credentials: Add your credentials for Google Analytics, Google Sheets, Google Slides, Gmail, Slack, and the HTTP Request nodes (for your ad platform and CRM).
Fill in Placeholders: In the "Workflow Configuration" node, replace all placeholder values with your specific information:
- gaPropertyId: Your Google Analytics Property ID.
- adPlatformApiUrl: The API endpoint for your advertising platform.
- crmApiUrl: The API endpoint for your CRM.
- reportSpreadsheetId: The ID of the Google Sheet where data will be stored.
- slidesTemplateId: The ID of your Google Slides report template.
- reportRecipients: A comma-separated list of email addresses for report distribution.
- slackChannel: The Slack channel ID for error notifications.
Activate Workflow: Turn the workflow on. It will now run based on the schedule defined in the "Weekly/Monthly Schedule" trigger node.

How to customize the workflow

Adjust Schedule: Modify the "Weekly/Monthly Schedule" node to change the reporting frequency (e.g., daily, bi-weekly).
Change Reporting Period: In the "Workflow Configuration" node, change the reportPeriodDays value to adjust the lookback window (e.g., set to 30 for a monthly report).
Customize KPIs: Edit the Javascript in the "Calculate KPIs (MAU, LTV, CAC)" node to add or modify metrics.
Enhance the Report: Expand the "Create Google Slides Report" node to dynamically add charts and data from the calculated KPIs into the slides.

1.2 Logical Blocks

This catalog entry is organized from the workflow JSON. The node-level section below shows the executable blocks available for review before importing the template.

2. Block-by-Block Analysis

Block 1 - Weekly/Monthly Schedule

Type / Role: n8n-nodes-base.scheduleTrigger - scheduleTrigger
Config choices: Version 1.2

Block 2 - Workflow Configuration

Type / Role: n8n-nodes-base.set - set
Config choices: Version 3.4

Block 3 - Get Google Analytics Data

Type / Role: n8n-nodes-base.googleAnalytics - googleAnalytics
Config choices: Version 2

Block 4 - Get Ad Platform Data

Type / Role: n8n-nodes-base.httpRequest - httpRequest
Config choices: Version 4.3

Block 5 - Get CRM Data

Type / Role: n8n-nodes-base.httpRequest - httpRequest
Config choices: Version 4.3

Block 6 - Calculate KPIs (MAU, LTV, CAC)

Type / Role: n8n-nodes-base.code - code
Config choices: Version 2

Block 7 - Write Data to Google Sheets

Type / Role: n8n-nodes-base.googleSheets - googleSheets
Config choices: Version 4.7

Block 8 - Create Google Slides Report

Type / Role: n8n-nodes-base.googleSlides - googleSlides
Config choices: Version 2

Block 9 - Check for Errors

Type / Role: n8n-nodes-base.if - if
Config choices: Version 2.2

Block 10 - Send Report Email

Type / Role: n8n-nodes-base.gmail - gmail
Config choices: Version 2.1

Block 11 - Send Error Notification

Type / Role: n8n-nodes-base.slack - slack
Config choices: Version 2.3

Block 12 - Sticky Note

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 13 - Sticky Note1

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 14 - Sticky Note2

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 15 - Sticky Note3

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 16 - Sticky Note4

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 17 - Sticky Note5

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

Block 18 - Sticky Note6

Type / Role: n8n-nodes-base.stickyNote - stickyNote
Config choices: Version 1

3. Summary Table

Workflow	Marketing analytics reports with Google Analytics, Sheets, Slides & email alerts
Complexity	advanced
Nodes	18
Categories	Document Extraction
Author	對馬　瑠斗
Published	11 Nov 2025

4. Reproducing the Workflow from Scratch

1. Download the workflow JSON

Use the JSON export at /data/workflows/10715/10715.json as the source template for this automation.
2. Import the template into n8n

Open n8n, import the downloaded JSON, and review each node before activating the workflow.
3. Configure credentials and variables

Replace placeholder credentials, API keys, webhook URLs, account IDs, and environment-specific values with your own settings.
4. Test with sample data

Run the workflow manually or in a staging workspace, inspect node output, and confirm downstream systems receive the expected data.
5. Activate and monitor

Enable the workflow only after testing, then monitor executions, errors, and rate limits during the first production runs.

5. General Notes & Resources

Review imported nodes carefully before activation. This catalog entry is intended to help you inspect the workflow structure, understand required services, and find related templates faster.

Node names, credentials, schedules, webhook paths, and external service limits may need adjustment for your workspace.

Download workflow JSON Original n8n.io source Document Extraction workflows

Frequently asked questions

What does Marketing analytics reports with Google Analytics, Sheets, Slides & email alerts do?

What do I need before importing this workflow?

Review the workflow JSON, configure any required credentials in n8n, and test the automation in a safe workspace before using it in production.

Can I customize this workflow?

Yes. Use the block-by-block analysis and the downloadable JSON to inspect each node, then adjust credentials, prompts, schedules, filters, or destinations for your Document Extraction use case.

對

對馬　瑠斗

4 workflows

Nodes

n8n-nodes-base.scheduletrigger n8n-nodes-base.set n8n-nodes-base.googleanalytics n8n-nodes-base.httprequest n8n-nodes-base.code n8n-nodes-base.googlesheets n8n-nodes-base.googleslides n8n-nodes-base.if

Complexity

advanced

Published 11 Nov 2025

Likes 0

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Install path: /data/workflows/10715/10715.json

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Marketing analytics reports with Google Analytics, Sheets, Slides & email alerts

Workflow preview

Important notice

1. Workflow Overview

Best for

Tools used

Source and attribution

1.1 Workflow description

Automate and Distribute Weekly and Monthly Marketing Analytics Reports

Who's it for?

What it does

How to set up

How to customize the workflow

1.2 Logical Blocks

2. Block-by-Block Analysis

Block 1 - Weekly/Monthly Schedule

Block 2 - Workflow Configuration

Block 3 - Get Google Analytics Data

Block 4 - Get Ad Platform Data

Block 5 - Get CRM Data

Block 6 - Calculate KPIs (MAU, LTV, CAC)

Block 7 - Write Data to Google Sheets

Block 8 - Create Google Slides Report

Block 9 - Check for Errors

Block 10 - Send Report Email

Block 11 - Send Error Notification

Block 12 - Sticky Note

Block 13 - Sticky Note1

Block 14 - Sticky Note2

Block 15 - Sticky Note3

Block 16 - Sticky Note4

Block 17 - Sticky Note5

Block 18 - Sticky Note6

3. Summary Table

4. Reproducing the Workflow from Scratch

1. Download the workflow JSON

2. Import the template into n8n

3. Configure credentials and variables

4. Test with sample data

5. Activate and monitor

5. General Notes & Resources

Frequently asked questions