Create personalized Loom video scripts from Upwork jobs with Claude AI

This n8n template transforms Upwork job postings into personalized Loom video outreach assets in under 60 seconds. Paste a job description and get a complete outreach package: video script, before/after comparison, automation flow diagram, and proposal snippet.

Use cases include: AI/Automation agencies doing Upwork cold outreach, freelancers who personalize proposals with Loom videos, or anyone wanting to scale video prospecting with AI-generated scripts.

Good to know

• Each job processed costs approximately $0.02-0.04 USD in Claude API fees (two API calls per job)
• Processing time is ~45-60 seconds per job
• The workflow uses Claude Sonnet for optimal cost/quality balance
• Generated scripts are starting points - review and personalize before recording

How it works

• Submit an Upwork job via the built-in form (title, description, optional client name and URL)
• Claude AI analyzes the job to extract: industry classification, pain points, tools mentioned, budget/urgency signals, and competition level
• A second Claude call generates the complete outreach package based on the analysis
• All assets are saved to a Google Doc named by prospect
• Lead data is logged to Google Sheets for tracking
• Slack notification delivers the doc link and key insights

What you get for each job:

• 90-120 second Loom video script (hook, credibility, walkthrough, CTA)
• Before/After process comparison with ROI calculations
• Automation flow diagram structure
• Upwork proposal opening snippet
• Visual prompts for Whimsical/Figma diagrams
• Quick reference card with pricing guidance

How to use

• The form trigger creates a URL at your-n8n-instance/form/upwork-loom-generator
• Paste the full job description for best results - more context = better analysis
• Add the client name if visible for personalized script openings
• After generation, review the Google Doc and customize the script to your voice
• Use the visual prompts to create diagrams before recording your Loom

Requirements

• Anthropic account for Claude API access
• Google account with Docs and Sheets enabled
• Slack workspace for notifications

Set up steps

1. Anthropic credential - Create HTTP Header Auth credential with your API key (header name: x-api-key)
2. Google credentials - Connect Google Docs and Google Sheets OAuth2 credentials
3. Slack credential - Add Slack API credential with chat:write scope
4. Update placeholders in nodes:
   • Create Google Doc → Set your Google Drive folder ID
   • Log to Google Sheets → Set your spreadsheet ID
   • Both Slack nodes → Set your channel ID
5. Create tracking sheet with columns: Timestamp, Prospect Name, Industry, Business Function, Pain Point, Tokens Used, Google Doc Link, Version

Customising this workflow

• Edit the "MY BACKGROUND" section in the Claude - Generate Loom Assets node to match your experience and services
• Adjust industry-specific hourly rates and time savings in the prompt to match your market
• Modify the Loom script CTA to your preferred next step (calendar link, reply, etc.)
• Add additional integrations: Notion database, CRM, or calendar booking
• Swap Slack for Discord, Teams, or email notifications